In this episode, Tom & Massimo discuss the strategy of email marketing to a Mortgage Broker's database, and different types of tools that you can use for this concept.
What was discussed:
→ The points of friction which deter Brokers from using this strategy.
→ The importance of email deliverability.
→ And the pros and cons of 4 different types of tools Mortgage Brokers can use.
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Version: 20241125
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